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SUNDAE FOR THE GRAM !

Our Social Media team is on Vacation… So We’re Handing It Over to YOU! 

#SundaeForTheGram📷🍨
What is the challenge:

This summer, we’re inviting YOU to take over our feed. Our social media team is on vacation… and someone needs to keep the page cool 😎🍦
Whether it’s a chill scoop moment, a wild sundae reel, an aesthetic post, or a relatable meltdown over DBC—show us how you enjoy Polar Bear and share it with us.

Timeline: April 1st – May 30th, 2025.  Two whole months! All summer long! Your content, our sundaes!
How to Participate:

1. Visit any Polar Bear outlet near you.
2. Order your fave sundae(s) 🍨
3. Create a fun, aesthetic, quirky, or relatable post/reel featuring Polar Bear Sundaes.
4. Upload it to Instagram, tag @polarbearicecreams, and tag 3 friends to join in.

5. Use the hashtag:  #SundaeFortheGram 📷🍨

6. Post as many entries as you like—more posts = more chances to win!

Content Bucket examples:

1. Meme It Like You Mean It

~Create meme posts or reels featuring Polar Bear moments.

2. Sundae Skits & Situations
~Do a short skit or reel with a funny scenario around Polar Bear.

3. The ‘Aesthetic Drop’
~Channel the clean, minimalist or cinematic vibe of Instagram.

4. Squad Goals with Polar Bear
~Group content, showing off a Polar Bear gang hangout.

🎁 Prizes:
Win sundaes for up to a year and treat your gang all summer!
● Tier 1 – 3 winners get 365 sundaes each 
● Tier 2 – 10 winners get 100 sundaes each
● Tier 3 – 100 weekly winners get 10 sundaes each

(Prizes in the form of gift vouchers. *T&C apply)

Dos:

● Feature Polar Bear sundaes prominently in your post
● Be original, aesthetic, fun, or feel-good
● Feature yourself or your crew if possible

Don’ts:

● No explicit, obscene, or offensive content
● No entries without visible Polar Bear product

🛎 The Fine Print:

● Tier 3 winners will be announced weekly
● Tier 1 & 2 winners will be announced after May 30
● Content may be used for Polar Bear promotional purposes
● All decisions by Polar Bear management are final